Do you have this one thing in you?

What I notice with many of the coaches I work with, and even business owners in my one-on-one sessions, is a deep, intrinsic love to serve. But it goes beyond mere affection; it’s a profound obligation to serve.

 

Not an obligation that binds, restricts, or ties you down. Instead, it’s an obligation that frees you, expands your vision, and connects you to something much larger than yourself.

 

There comes a moment in life when you realise that your journey is not just about your own growth, achievements, or success. It’s about a purpose that transcends personal ambition. It’s about what you can contribute to others.

 

This is not just about ‘what’s in it for me,’ but rather, ‘what’s in me that I can offer the world?’

 

You have a lot to offer the world—don’t die with the music still inside you.

 

This deep obligation to serve isn’t just a fleeting thought; it’s a calling that resonates deep within your soul.

 

You feel pulled towards serving because you understand that your life, with all its experiences, pains, struggles, and insights, holds the potential to make a significant impact on the world around you.

 

When you’ve walked through the fire and emerged on the other side, you gain a unique perspective—one that is invaluable and worth sharing with the world. The lessons you’ve learned were not just for you; they were for you to pass on, to help others grow, thrive, and fulfill their potential. This is what it means to empower others.

 

As a service business owner, you are in a unique position. The obligation to serve is not just about fulfilling a need or solving a problem; it’s about empowering others to maximize their profit, fulfill their purpose, and unlock their full potential.

 

When you serve from this place of deep obligation, you’re not just running a business—you’re leading a movement. You’re creating ripples of change that extend far beyond your immediate circle.

 

I feel this way as a Demartini Method Facilitator—that I was born to share this work, born to make a difference with it, because life’s experiences have led me here. To the work. And to you.

 

Do you feel that way about serving?

 

When you choose to serve, you acknowledge that your life is part of a greater whole, and that your actions have the power to create change far beyond what you might imagine.

 

By lifting others, you also lift yourself.

 

The true reward of service lies not in external accolades or recognition, but in the quiet, deep sense of fulfillment that comes from knowing you’ve made a difference.

 

Embrace this deep obligation to serve. Make it a core part of not only your business’s mission but your life’s mission.

 

As you move forward on your path, remember this: the obligation to serve is not a burden; it’s a privilege.

 

It’s the key to unlocking the full potential of your life and business, and in doing so, you empower others to do the same.

 

With love,

 

Tanya x

 

Leadership Coach & Master Certified Demartini Method Facilitator

BAppSoSc (Counselling)

Maximum Growth

Tanya Cross,

Coach

My mission is to educate and empower leaders like you in your awareness of yourself and others, in understanding your behaviour and why others behave the way they do and unlock the potential within yourself and those you influence.

In 2020, I launched the Maximum Growth community to make those insights accessible 24/7. (Well, almost 24/7. Still gotta sleep!)

I’m inspired to help you smash growth ceilings and, essentially, grow personally and professionally as a coach.

Private and group coaching available.

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